Smartwatches are not just style statements or tools for fitness tracking or checking notifications. Remember the guy whose Apple Watch detected a fall and called Emergency services? It saved his life! Thanks to Black Friday, it is easy to find deals on smartwatches of various models and brands—Garmin, Fitbit, Apple, and Amazfit, to name a few. So, how about investing in a little slice of excellent wearable tech on Black Friday 2023?

Garmin
1. Garmin’s AMOLED watch, the Vivoactive 4S, is carrying a huge discount this Black Friday. It is down to $199.99 from $329.99 on Amazon. This Apple Watch rival can keep track of heart rate and energy levels and comes equipped with 20 different workout profiles, Spotify music integration, and up to 7 days of battery.

2. Another option to consider is the Garmin Forerunner 245 Music, which is one of the best smartwatches for runners. Originally priced at $349.99, it is available for just $200 on Amazon for this Black Friday. With GPS, running metrics, and music capabilities, it is a watch worth picking up at this price.

3. The Garmin Instinct Solar outdoor watch features solar charging, GPS, sleep monitoring, heart rate monitoring, stress tracking, and body temperature monitoring functions. It also has a compass and pedometer. These health monitoring features make it a good entry-level option for those looking to buy a smartwatch on Black Friday 2023.

4. A step up from the Garmin Forerunner 245, the Forerunner 255 comes with about 14 days of battery life. Its discounted price is $249.99 on Best Buy, down from $349.99.

5. The Garmin Forerunner 35 is an easy-to-use, water-resistant GPS running watch with Bluetooth connectivity. Other key features include smart notifications, live tracking, music controls, and automatic data uploads to Garmin Connect. It is currently selling for $184.99 on Amazon.

So, Garmin should be on the list while looking for smartwatch Black Friday 2023 deals.

Fitbit
6. The stylish Fitbit Luxe has activity tracking, five days of battery life, and a water-resistant design. It needs Apple iOS 15 or higher or Android OS 9 or higher to function. This ultra-thin fitness tracker comes in four lovely colors and is on sale for $79.95, down from $129.95 on Amazon.

7. The Fitbit Sense 2 offers activity tracking, stress tracking, sleep monitoring, and ECG and heart rate monitoring. It also comes with key functions like GPS, notifications, phone calls, text messaging, and Bluetooth. What’s more? It is currently available for $199 on Amazon. An AMOLED Gorilla Glass touchscreen, waterproof design, compatibility with Android, iOS, and Windows, and 6-day battery life also sweeten the deal.

8. Fitbit Versa 2 may not have all the features that other models offer at the same price point. But it does feature all-day activity tracking, real-time pace and distance tracking, and 24/7 heart rate monitoring. Additionally, Amazon Alex is built-in to get quick news and weather updates, set timers and alarms, and control smart home devices. It is available for $149.99 this Black Friday.

A smartwatch deal search is incomplete without at least checking out what Fitbit has to offer.

Apple
9. The Series 9 is the latest entrant in the Apple Watch family. Faster performance, improved battery life, brighter display, the new Double Tap feature, and the second-gen ultra-wideband chip are some of its main upgrades. What’s more? The Apple Watch Series 9 is selling for $329 on Amazon and $359 at Walmart this Black Friday.

10. Apple Watch SE 2nd Gen Smartwatch tracks the key health and fitness features and offers Crash Detection and a redesigned Compass app. It also features support for WatchOS 10, giving one access to the latest software updates. On Black Friday 2023, the smartwatch is priced at $179.

11. The second-gen Apple Watch Ultra has a 3,000-nit display, the newest S9 chip, the Action button, the three-mic array, and GPS. It also boasts great battery life and is priced at $739 this Black Friday.

While smartwatch sales on Apple do not see heavy discounts, they are worth exploring this shopping season.

Amazfit
12. The Amazfit Balance is available for $194.99 on the brand website. The smartwatch offers features like mental and physical readiness analysis, detailed body composition measurement, sleep guidance and relaxation tools powered by Zepp Aura AI, and a dual-band GPS, all packed in a classic design with a 1.5-inch AMOLED display.

13. The Amazfit Active is available for $139.99 on the brand website. What makes it worth exploring is its super light design with a 1.75-inch HD AMOLED display, mental and physical Readiness analysis, 14-day battery life, AI-powered training guidance by Zepp Coach™, and Bluetooth phone calls and music playback.

14. The Amazfit GTS 4 is currently selling for just $139.99 on the company website. Its features include 24/7 health management, dual-band positioning and route import, Bluetooth phone calls and music storage, an AMOLED display, and a lightweight design. It also offers 150+ sports modes and strength exercise recognition.

15. Amazfit T-Rex Ultra has a 20-day battery life, 30m freediving support, ultra-low temperature operation, dual-band GPS and route navigation, and a stainless steel and mud-resistant design. The smartwatch is available for $339.99 on the Amazfit site.

16. Amazfit Falcon features 20 ATM water resistance, advanced training support, a titanium unibody, a sapphire glass screen, AI-powered guidance with Zepp Coach™, dual-band positioning, and 6 satellite positioning systems. Its Black Friday price tag is $419.99.